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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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05489_Field_OMMA T9.txt
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1996-04-10
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these ancient rhetoricians. So for him it was a
natural progression, I think, from studying
literature and language to cultural analysis. I think
perhaps for me, I didn’t really fully become plugged
into that until I started to re-acquaint myself with
McLuhan while I was doing the biography.
Q: Did academics resent his trespassing into other
fields?
A: Oh yeah, they thought that he was very
cavalier about facts, he was never at pains to
“substantiate” his statements, and for a lot of